Vision / Mission
Vision
To be the most preferred school in the media and communication sector by creating an intellectually stimulating environment, nurturing professionalism, entrepreneurship, and social sensitivity.
Mission
- To create a conducive academic environment for enhancing the quality of teaching, learning and research
- To encourage innovation, entrepreneurship and creativity in the field of media and communication
- To foster relationships with alumni, industry and parents
- To develop socially responsible individuals by inculcating ethics and values
Values
- Commitment towards students: committed to meet students’ changing educational needs, foster lifelong learning, provide knowledge & skills for career growth
- Create learning environment: by integrating teaching, research, assessment and learning to promote continuous improvement of the students
- Integrity: we are committed to the practices that are fair, honest, objective and ethical upon which the Institute is built
- Respect for diversity: we realize the diversity & its dimensions among all the employees, stakeholders and their contribution towards individual & institutional development
Beliefs
- Innovation & creativity: to have new approaches with built-in creativity & invention for implementation of ideas and solutions
- Critical thinking: providing an opportunity to examine the problem in a different way & linking it with various aspects of subjects & disciplines
- Professional development: is vital for a well-trained employee
- Collaboration & Co-operation: working together with industry, academia, community & other stakeholders to achieve the desired results
- Research & Consultancy: provide an opportunity to undertake research & consultancy in the domain areas